DESIGN LEVEL 2

Lauren Chandler

Month: February 2016

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Waves

Posted by Lauren Chandler

I started to work on something a bit different and created graphics that came away from the idea of ships or anchors. I went back onto Pinterest and found some ‘wave’ graphics that caught my attention and that inspired me to create something a little different.

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I started creating a graphic using simple shapes that would represent waves and combined my colour scheme and included my font. I want to further develop this idea and come up with more ‘wave’ designs.

Wave Start-12 Wave Start-13

 

Posted in Project 3, Project 3 Development, Project 3 Experiments

Tagged Development, Logo, Project 3

Feb·10

Further Breakdown

Posted by Lauren Chandler

I broke down my logo even more. I decided to separate the anchor and the ship element apart from each other and develop this on their own. I still feel like my ideas are too complex for a logo, so I decided to try and simplify it a bit more by deleting some lines from the ship and using simple shapes.

Logo Breakdown-07 Logo Breakdown-08 Logo Breakdown-09 Logo Breakdown-10 Logo Breakdown-11

 

 

Posted in Project 3, Project 3 Development, Project 3 Experiments

Tagged Development, Logo, Project 3

Feb·10

Logo and Font Composition.

Posted by Lauren Chandler

Further Logo Composition-04 Further Logo Composition-05 Further Logo Composition-06

Posted in Project 3, Project 3 Development, Project 3 Experiments

Tagged Development, Logo, Project 3

Feb·08

Logo Development.

Posted by Lauren Chandler

I took the logo breakdown I did and choose my favourite. It was between the floral design and the watercolour design. Even though I was going with the watercolour design initially I have decided to go for the floral design instead as I feel it is more striking and would work better when its shrunk down and enlarged.

NEW LOGO-02

Posted in Project 3, Project 3 Development, Project 3 Experiments

Tagged Development, Logo, Project 3

Feb·08

Logo Breakdown

Posted by Lauren Chandler

I still felt like there was a lot of work that needed doing to my logo so I decided to break the logo down and work on bits of it individually. I needed to work on the bottom part of the anchor as it wasn’t portraying what I wanted very well. I decided to expand this shape further with different widths and curves in different places. I also decreased the amount of lines I had in the ‘ship’ part of my logo and I also experimented with another line effect I found which added a ‘flower’ decorative approach to the ship, this effect makes it look closer to the tattoo context which I do like and it definitely competes with my original idea of the watercolour effect.

logo development

Posted in Project 3, Project 3 Development, Project 3 Experiments

Tagged Experiments, Logo, Project 3

Feb·06

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