I started to focus more on my font for the companies title. I felt as if my previous font was too fancy for what I wanted to convey, despite it being a traditional tattoo style. I decided to go back to drawing on graph paper and roughly drew the companies name. I did a couple in italics and the others accurately measured up straight to the graph. I really like the effect some of these have so I decided to scan my favourites into illustrator and created them digitally.

Once I put my chosen fonts into illustrator I used the curvature tool to outline the fonts then I used different outlines for each letter to make it seem more relaxed. These were my three outcomes:

The font I have chosen to pick to go alongside my logo is the top one. I like that it sticks with the theme of ‘scripture’ yet has my own take on it as its my handwriting. I am going to experiment with this next to my current logo.